CYBER WEEK

30% Off Sitewide
+ Free Shipping

Treat yourself & everyone on your list to brushes that detangle, smooth, & shine.

Use Code: STYLEWEEK

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LIMITED EDITION HOLIDAY EXCLUSIVE

Where Every
Moment Shines

Wrapped in iridescent hues, where holiday sparkle meets everyday glam.

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Wet Brush is the #1 Brush*

*Source: Circana, LLC, US, Beauty by Imagination Custom Retailer Scan Data for Brush Styling, Jan – Sept 2025

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Why Wet Brush?

  • IntelliFlex® bristles

    Glide through tangles with up to 55% less breakage for healthier-looking hair*

  • Easy detangling

    Brush with less force for less damage to hair**

  • For wet & dry hair

    Gentle enough to glide through any hair, any time

  • Ergonomic design

    Comfortable, non-slip grip for all hand sizes while styling

IntelliFlex® bristles

Glide through tangles with up to 55% less breakage for healthier-looking hair*

Easy detangling

Brush with less force for less damage to hair**

For wet & dry hair

Gentle enough to glide through any hair, any time

Ergonomic design

Comfortable, non-slip grip for all hand sizes while styling
*Independent testing shows IntelliFlex® bristles create less breakage than a leading competitor. Results may vary based on hair type.
** Independent clinical trials show IntelliFlex® bristles use less force than another leading detangling brush.

💜 All Hair Vibes Welcome 💜

You can also find us at Amazon, Ulta, Target & Walmart